Tag Archives | YouTube

AMASA Cape Town July Meeting

HOW SOUTH AFRICAN ADVERTISERS CAN USE YOUTUBE TO ACHIEVE THEIR MARKETING OBJECTIVES AMASA Cape Town July Meeting Come and witness some of the great work South African brands have already executed on YouTube and how brands can look to achieve/better this, going forward – by Guest Speaker Jonathan Ratcliffe from Google South Africa.   Date:                     [...]

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Loeries exhibition visits Markex and Vega Johannesburg in June

Loeries exhibition visits Markex and Vega Johannesburg in June The Loerie Awards invites students, lecturers, industry professionals and the general public to come and enjoy our region’s greatest brand communication at the Loeries Travelling Exhibition, which will be showcased in Johannesburg this June. The first exhibition will take place at the Vega School of Brand [...]

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SA cinema zombie campaign goes viral

Ad agency Ireland / Davenport, who is responsible for creating awareness for Fox International’s “The Walking Dead” television series, currently flighting on FX on TopTV, has created waves of excitement worldwide when the South African activation campaign for Season 2 went viral within days of it being uploaded to YouTube. The activation took place in [...]

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YouTube cannes Lions winners announced

The Cannes Lions International Festival of Creativity together with YouTube have revealed the winners of the two dedicated YouTube Competitions; the YouTube Cannes Lions Good Work Competition and the YouTube Cannes Young Lions 48 Hour Ad Contest. Anna Bateson, Director of Marketing, Media & Platforms, EMEA, YouTube, says: “We’re delighted by the interest we’ve had [...]

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