Tag Archives | Ads24

Advertisers urged to focus on newspapers’ core circulation numbers

    Advertisers looking to get more bang for their buck should look at various sales statistics when choosing the best print space, says ADS24 CEO Linda Gibson. Gibson believes that instead of just concentrating on total circulation, advertisers should also scrutinise the core circulation figures released by the Audit Bureau of Circulation (ABC) “Basic [...]

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AMASA invests in industry education

AMASA’s successful two year old Learnership Programme (ALP) continues growing from strength to strength, with the non-profit organisation securing partner agencies Starcom MediaVest Group (SMG) and Ads24 as the 2011 intern hosts.  The AMASA ALP’s core purpose is to inject fresh young talent into the media industry by partnering with South Africa’s leading media agencies [...]

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Marketers and media joined Ads24 and SON to meet Coloured communities

Over 50 of the country’s leading marketers and media decision makers joined the Ads24 and SON team for an immersion experience into the Coloured communities of the Cape. Held in mid August, the two day experience began with a visit to the District Six and Bo-Kaap areas. This was followed by a trip through Mitchell’s [...]

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Ads24 re-launch PE Express Indaba

Ads24 has re-launched PE Express Indaba in the Eastern Cape. Effective August 2011, the stand-alone newspaper is now distributing 55 000 copies every Thursday. Evan Smith, Ads24’s Business Manager: Communities, says that Port Elizabeth is the most recent region to have benefited from Ads24’s constant review of readership requirements via extensive proactive research. PE Express [...]

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