With World Rhino Day (22 September) fast approaching, and almost exactly two years after taking up the fight against rhino poaching, Jacaranda FM has launched its most exciting anti-poaching project to date. The Purple Rhino project sees Jacaranda FM, consistently rated at regional and national government level as one of the top 3 most credible anti-poaching organizations [...]
Tag Archives | Rhino poaching
Aon supports Rhino rescue project
In 2012 to date, South Africa has already lost 265 rhinos to the savagery of poaching Leading insurance brokerage Aon South Africa and financial services provider ONE Financial Services Holdings PTY LTD (ONE) have thrown their weight behind the Rhino Rescue Project in a bid to halt the ferocious and unabated poaching of South Africa’s [...]
Y&R tackles Rhino poaching
Y&R’s latest campaign created for The Johannesburg Zoo tackles the issue of rhino poaching; a disturbing crisis we’re all familiar with. Almost every campaign out there talks about saving the rhino and preventing poaching. Y&R wanted to approach the subject matter from a fresh and slightly different angle, by talking about the broader impact that rhino poaching [...]
Jacaranda FM’s Rhino tracking dog arrives in Pilanesberg
After over a year of intense training and hard work, Jacaranda’s tracker dog, Russell a Belgian Mallanoir has arrived in the Pilanesberg. Russell completed his training in the Kruger National Park last week where he was acclimatized to the bush, learnt to fly in a helicopter and sharpened his skills in the bush, Russell is [...]
New paws pounce on Rhino poaching
Jacaranda FM recently raised over R570 000 to fight rhino poaching in South Africa, through a collaboration with The Parlotones, M-Net’s The Wild, and StopRhinoPoaching.com. This money is being used to train tracker dogs that will assist in keeping South Africa’s rhinos safe. The first two dogs, Russell and Toby, a pair of Belgian Mallanoirs have been trained [...]
Rhino Panda ad makes waves in Asia
An advert featuring a giant panda bear with a bleeding, hacked off nose has been produced by a local advertising agency as part of an international campaign to curb the slaughter of Africa’s rhinos. Produced by Durban agency Roots Branding, the advert was published in Wildside magazine this month, along with several articles on [...]
