Somewhere in Cape Town, South Africa, a tap is running – and we need you to help us close it! #CloseTheTap is a digital initiative inspiring real-world action. For love of water, NATIVE created this initiative with the hope to raise awareness around global water wastage and offer people real, every-day tips for saving water. [...]
Tag Archives | Native
AMASA Cape Town February meeting
THE YEAR OF THE DRAGON Guest Speaker, Jason Xenopoulos, is a creative director, filmmaker and media entrepreneur whose creative ventures have spanned all areas of the media industry, from film and television to brand advertising and digital marketing. Jason currently holds the position of Chief Executive Officer at NATIVE, Africa’s leading Independent Digital Agency. According [...]
Title fight event in Cape Town
pMailer, a South African bulk Email and SMS marketing platform has announced it will be the Ring sponsor of Digital Edge Live’s upcoming Title Fight event in Cape Town on 14 October, 2011, at the Dragon Power Arena in Cape Town. “Digital marketing is all about reaching the customers and getting direct feedback on your [...]
Garbage in garbage out
The success of your creative idea is only as good as the funnel pushing people to that idea. While there are South African agencies that have the capabilities to deliver world class multi dimensional digital campaigns (with permission from brave clients), a lack of Above the Line integration and poorly executed media strategies results in [...]
NATIVE brings new transparency to clients
NATIVE has embarked on a project to offer its clients an overview of their digital performance along with complete transparency of its effect on the client’s bottom line. “Analytics is often the first view a company has into the intricate movements of a consumer through their product interaction,” says Antonio Petra, Head of Insights at [...]
New focus for Digital Edge
What were the Democratic Alliance and the African National Congress doing online just before the national election in 2014? Why do we get so much unwanted email from insurance companies? Why is online creative so unimaginative? These are some of the recent topics tackled by the Digital Edge podcast’s new presenter, Erich Viedge. Billed as [...]
Latest Issue - May 2012
In This Issue:
- Aegis Media – see the future
- The age of eventing
- All things DIGITAL
- Fashion Media
Partners
