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Private hospital group refresh brand idenity

South African private hospital group Mediclinic launched a crisp new brand identity The revised Mediclinic brand depicts a lot more than a mere change of the corporation’s logo and visual identity. Instead, it demonstrates the group’s commitment to align its past excellence to a brand that will continue to bring outstanding medical care to its… read more

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Aerial Advertising an effective alternative

Aerial Advertising an effective alternative Sky Messaging, an aerial advertising company, recently conducted its own survey whereby the brand in questions was the actual “Sky Messaging” brand. The survey took into consideration that Sky Messaging was completely unknown at the beginning of 2011. Having performed only 60 hours of flight / exposure time, aerial advertising… read more

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