Hot on the heels of Sandton City’s major refurbishment, Unlimited’s retail advertising specialist Primall Media, has added to the centre’s aesthetics by installing 12 skyscrapers and two video walls to its digital media arsenal. “Our two new platforms are an add-on to the 12 Digital Ad Screens (DAS) already ensconced in the centre, which continue [...]
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Provantage wins commuter shelter tender
Provantage has recently won the tender to brand all commuter shelters that make up the entire public transport commuter facility provided by the City of Johannesburg Municipality. Provantage Out of Home Media, in partnership with the Taxi Operator Investment Company, will be operating the commuter shelter branding under the name Public Transport Media. The company [...]
Orbit earns 61% advertising recall rate
Orbit Professional sugar free gum’s fourth campaign with Nine Mile Media’s consumer engaging Billads Bill Folder advertising platform has earned the brand a 61% advertising recall rate. The campaign saw a partnership between the Smile Foundation and Orbit Professional chewing gum calling on consumers to ‘Like’ Orbit SA’s Facebook page. In return, Orbit donated R25 [...]
Rank TV and SABC partner for improved commuter entertainment
Since the Rank TV network was launched in 2002 commuters have remained informed and entertained by the extensive SABC content provided to the network. Almost 10-years later and the two parties continue to enjoy mutual benefits and value, thus ComutaNet proudly announces the renewal of the SABC Content Partnership. Through this agreement the public broadcaster provides content [...]
Brandyourcar shaves the way forward
Energizer Schick has signed up with the Unlimited subsidiary for its first ever moving media campaign. The partnership takes the new Schick Hydro Razor for men to the streets of South Africa on privately owned vehicles until March 2012. Brandyourcar.com offers brands the opportunity to have their advertising campaigns carried on privately owned vehicles, selected [...]
Vodacom and Campus Media tackle student sector
Vodacom Colour’s new package, Mofaya Summer, is set to unlock a whole new world of exciting downloads and free apps for prepaid customers under the age of 25. Vodacom picked Campus Media to get the tech-savvy student market revved about Mofaya Summer and its new range of trendy mobile products. Campus Media engaged their campus [...]
Fino celebrates five year partnership with ComutaNet
Fino, manufacturers and suppliers of fashion accessories, have celebrated their five year partnership anniversary with ComutaNet by embarking on a 24-month renewal bus contract from 2011 to 2013. The eye-catching campaign of bus backs take route within Gauteng, KZN and Western Cape. The 18 Fino branded buses are strategically placed within the regional CBD’s to [...]
TLC raises awareness for ‘Dating in the Dark’
Is it possible to fall in love with someone you have spoken to, whom you may have touched… but have never actually seen? This is the key question posed by BBC’s latest reality TV show called Dating in the Dark. Targeted lifestyle communication specialist TLC has been entrusted to advertise the new series, which takes [...]
FNB TV ad reinforces ethos of helpfulness
The “lost dog” television commercial from FNB is the second brand advert that demonstrates FNB’s ethos of helpfulness. The first in this series of brand television commercials, showed a young girl singing the national anthem in a stadium packed with thousands of people. The commercial was flighted at a time when South Africans needed a [...]
Twinsaver heads outdoors
After the launch of Twinsaver Stylepack facial tissues in August, the Stylepack unique shape will now be heading outdoors. The billboard erected in the Twinsaver Stylepack tower design is creating a fun driving situation for the designated audience. The billboard was unveiled in October off the M1 highway, and will be up until the end of [...]
